GLOSSARY: Real-time lending

Glossary   >   Real-time lending

What is real-time lending?


The phrase real-time lending refers to the ability of a bank or lender to receive a loan application, calculate the risk factors and give a result straight away. The outcome is that the applicant is able to receive almost immediate approval or rejection.  

Technological advances have allowed banks to digitize underwriting processes and credit policies. 

The advantage of real-time lending for consumer finance is that it allows merchants to be able to implement loans at the point of sale (POS), and additionally, loan applications can be done easily using a mobile device or online. This is a huge development from when the lenders underwriting process took weeks, leaving a consumer waiting. 

Learn how to instantly launch your very own POS financing solution

Looking to implement POS financing?

Speak to one of our experts


Jifiti is transforming point-of-sale financing with cutting-edge technology, data and BNPL solutions.
Our white-labeled Buy Now Pay Later platform powers any bank loan program at any POS - bridging the gap between retailers, lenders, and consumers.
We offer retailers zero-integration POS financing, split pay and end-to-end retail gifting solutions.


1985 W. Henderson RD,

Columbus, OH 43220